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Popular Posts

  • Ever Wanted to Include a Progress Bar - and Didn't Know How?
    Recently, I was asked to develop an email that would show a student how they were progressing in a class. it was a challenge that I had to d...
  • the power of social media - part deux - the blogger meets megan mullally
    today i'm sitting in the man-cave/office and david yells to me, "megan mullally is at the proper topper today promoting...." w...
  • A Great Example of Customer Loyalty and Engagement Email
    customer loyalty is easily nurtured through email marketing. all of us as professionals do it - it's part of the job. but this morning,...
  • Subject Lines Just Don't Drive Opens
    Good subject lines drive good open rates, but have you thought about what other insight you can get about your subscribers from their open -...

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Blog Archive

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    • ▼  September (4)
      • Solve Common SFMC Problems with AMPScript (Correct...
      • Solve Common SFMC Problems with AMPScript (Using A...
      • Solve Common SFMC Problems with AMPScript (Better ...
      • Solve Common SFMC Problems with AMPScript (Forms) ...
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Monday, September 14, 2020

Solve Common SFMC Problems with AMPScript (Correcting Data) - Part 4

1:58 PM | Kirk R Gray | ampscript , data , Data Management , hacks

Friday, September 11, 2020

Solve Common SFMC Problems with AMPScript (Using Automation Studio) - Part 3

11:50 AM | Kirk R Gray | ampscript , Automation Studio , coding , data , Data Management | No comments

Tuesday, September 8, 2020

Solve Common SFMC Problems with AMPScript (Better Email Building Experience) - Part 2

12:00 PM | Kirk R Gray | ampscript , building emails , email marketing | No comments

Monday, September 7, 2020

Solve Common SFMC Problems with AMPScript (Forms) - Part 1

7:53 PM | Kirk R Gray | ampscript , error-handling , SFMC

Wednesday, October 26, 2016

Ever Wanted to Include a Progress Bar - and Didn't Know How?

3:26 PM | Kirk R Gray | adaptive email design , design , email how-to , email strategy , personalization , progress bars | No comments

Tuesday, October 11, 2016

Subject Lines Just Don't Drive Opens

3:16 PM | Kirk R Gray | email strategy , engagement , lead funnel , personalization , reengagement , remarketing | No comments

Thursday, March 3, 2016

First Impressions Are Really about the Small Details

9:00 AM | Kirk R Gray | gmail , mobile email , mobile-first , no-reply | No comments

Friday, January 22, 2016

A Great Example of Customer Loyalty and Engagement Email

11:25 AM | Kirk R Gray | branding , content is king , email marketing , email strategy , loyalty , personalization , responsible marketing | No comments

Tuesday, November 24, 2015

marketers need data ethics - consumers need data management skills

3:45 PM | Kirk R Gray | analytics , data , email marketing , email strategy , ethics , responsible marketing | No comments

Thursday, January 8, 2015

if you're recruiting via social media...you'd better be listening

1:52 PM | Kirk R Gray | mobile devices , social media | No comments

Friday, January 2, 2015

google promo-tab images can change your message

2:43 PM | Kirk R Gray | email strategy , gmail , gmail tabs , rendering issues , your email sucks | No comments

Thursday, September 11, 2014

does apple's new phone have us going crazy?

2:19 PM | Kirk R Gray | adaptive email design , android , coding , gadgets , iphone | No comments

Tuesday, August 12, 2014

make your emails look better in gmail - part 1

10:00 AM | Kirk R Gray | email strategy , emerging trends , gmail , rendering issues | No comments

Monday, August 11, 2014

your email sucks: pictures of cats make it all better

9:45 AM | Kirk R Gray | email strategy , oops , testing , your email sucks | No comments

Wednesday, July 16, 2014

hack a hack for better adaptive designs

7:29 AM | Kirk R Gray | adaptive email design , b2b , background images , buttons , hacks , outlook | No comments

Tuesday, July 8, 2014

you're a b2b marketer, you don't need to worry about gmail - right?

10:52 AM | Kirk R Gray | b2b , deliverabilty , email how , email how-to , email marketing , gmail | No comments

Wednesday, June 25, 2014

visiting the magic kingdom is like an email nurture series

9:00 AM | Kirk R Gray | email strategy , nurture series , welcome emails | No comments

Tuesday, June 17, 2014

crafting your email marketing strategy - part 6: think outside the box

9:00 AM | Kirk R Gray | being human , email how-to , email strategy , emerging trends , lead funnel , nurture series | No comments

Thursday, May 29, 2014

gmail really isn't the enemy here

9:45 AM | Kirk R Gray | being human , branding , content is king , customization , dj waldow , emerging trends , gmail , gmail tabs | No comments

Monday, May 19, 2014

crafting your email marketing strategy - part 5: meet with your stakeholders

3:23 PM | Kirk R Gray | email how-to , email strategy , meetings | 1 comment
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